Sports enthusiasts will be thrilled!
From September 2021, two new specialisations dedicated to sports marketing will be available at Digital Campus Bordeaux.
In your 3rd year of the Bachelor's in Digital Project Management, you can begin your Sports Web Marketing specialisation and then continue into a Master's with the Sports Digital Marketing specialisation.
Audio and podcast communications, social media and press relations, sports e-commerce, marketing, data, and sponsorship — choose a tailored programme that will allow you to become an expert in sports digital communications by the end of your studies.
As you know, joining Digital Campus means immersing yourself in the regional ecosystem — partly through professional lecturers and the many events organised each year, but above all through the numerous real-world projects you will have the opportunity to work on. And in the world of sport, the projects are plentiful!
By choosing these specialisations, you will have the chance to meet and work with major players in the sports industry (retailers, agencies, sporting associations, clubs, and high-level athletes) and to collaborate with ESG Sport, a new school dedicated to sports business, located right in the heart of the Matmut ATLANTIQUE stadium.
©Matmut ATLANTIQUE ® Architecture firm Herzog & de Meuron - Photo © Vigouroux Perspective
Picture yourself in this role. Remember, last year our students took part in a 3-day hackathon inside a Décathlon store to rethink the company's strategy for 2020 and envision its development in 2030. What better way to be — sometimes literally — at the heart of the action during your studies?
Want to find out more about these new specialisations?
Book an appointment with one of our advisors
Ready to get in the game?