Project Tuesdays: a weekly get-together where students and entrepreneurs work in collaboration.
Every Tuesday evening, the first-year students of Digital Campus's Web Project Manager Bachelor's degree, the Rennes multimedia school, put their analytical skills and technical expertise to work for a company, an association or an iconic institution. Professionalism, creativity and responsiveness are the watchwords for carrying out this real-life project and meeting the client's needs.
Several organisations such as Breizh Solution, Bordeaux Rosé, Experelle, ESGC&F Rennes and As UR work in partnership with Digital Campus Rennes students to promote their brand, strengthen their positioning or announce an event. From creating a visual identity system to redesigning a website, as well as managing social media and creating print & web materials, these are all assignments designed to consolidate the students' skills.
The projects in a few words
- Complete redesign of the visual identity.
- Creation of stationery materials (letterhead, business card, compliments slip, etc.).
- Expert review/analysis of the website and new graphic, ergonomic and marketing proposals for the site.
Bordeaux Rosé
- Creation of the packaging for the bottle and the wine box.
- Social media management.
- Development of a leisure mobile app.
Experelle (cosmetics)
- Creation of the company magazine aimed at beauty advisers.
- Marketing audit of the current blog, followed by recommendations and a redesign.
ESGC&F Rennes
- Creation of communication materials to announce the school's annual gala.
- Production of two teaser videos for social media.
As UR (textiles)
- Creation of the visual identity system.
- Production of posters to launch the brand.
- Layout of the business plan.
Lucie Baudouin, lead at Digital Campus Rennes: "A professional approach that immerses students in real working conditions, leading them to respond to a client brief while meeting deadlines. A rewarding experience that not only strengthens the students' skills but also, through contact with companies, allows them to build their network".