Opening of the Mood store in Bordeaux with the students of Digital Campus Toulouse and Bordeaux.
On 17 October 2014, the students of Digital Campus Bordeaux and Digital Campus Toulouse came together for the opening of the MOOD store, at 98 cours Alsace Lorraine in Bordeaux. A great partnership between Digital Campus and Générale de Téléphone, which took place under the southern sun and in a cheerful atmosphere.
Pierre Lauret, a student in Digital Campus Bordeaux's Master's in Digital Strategy Expertise, hosted the opening of France's first MOOD store with his community manager Wall Instappen. It is an interactive concept based on the Instagram social network, which lets users send photos in real time to a screen.
A look back at this wonderful day in pictures: